HANDPICKED RELATED CONTENT: Genuine Advertising Not Content Marketing Think American Express' OPEN forum: American Express Forum-OPEN Or RedBulletin Red Bull. Job Function Email List Red Bulletins. Job Function Email List Or my newest favorite content marketing destination, Casper's Van Winkle's : Casper's-VanWinkle's These are three great examples of the content.
Marketing goals (content marketing hubs) that brands have, look and act like publisher sites, and, in various ways, drive business value for the Job Function Email List brands that own them. HANDPICKED RELATED CONTENT. Job Function Email List Get Inspired: 75 (More) Content Marketing Examples Problems with content I talk to people every day about content marketing topics.
And I find the concept of having a content marketing objective, owned by a brand, to serve as a property for its content efforts, is missing too often. Job Function Email List Most marketing teams focus on creating content that supports their brand or product. Job Function Email List We created this content mainly because someone asked us to do it. Not because it meets customer needs.