The number of users in YouTube is steadily increasing every year. YouTube is now one of the largest social media channels in the Netherlands, with no fewer than 2.4 million users. In addition, videos are very suitable for telling your brand story in a fun way. In the blog article below I give you ten tips for setting up a successful YouTube campaign. In addition, I have listed all options for you. Tip 1: Explore your target audience It is important that you determine the target group for the video in advance . Especially because you can adjust the video accordingly.
In addition, it is useful for determining the correct settings. Tip Make a professional video Because creating a good video takes a lot of time and money, it is wise to start with context you phone number list are the packet a general branding video. You can then get started making different videos per product category. It is highly recommended to divide your desired video into multiple videos. That way you can create and test multiple ads. Don't just try to show the products and specifications in the video, but show what the brand can do for the viewer. Emphasize what sets your brand apart from your competition.
Tip Optimize the video for YouTube 's search engine . It is recommended to add relevant keywords in the description, tags and title of the video. Add a voiceover to include more information in the video. In addition, I recommend that you add subtitles to the video so that viewers can understand the video without sound. In addition, it is important that you show your logo at the beginning and at the end of the video. You can also consider displaying the logo continuously at the top left of the screen. This way you can improve your company's brand awareness, even if people click away from the video. Add a thumbnail to the video to entice more visitors to watch the video.